Quotes on Car Insurance, Auto Insurance, Travel Insurance, Home Insurance and Life Insurance
Powered by WhyPark.com
Supplemental Insurance Made Easy with New Interactive and Educational Web Site from Combined Insurance
Chicago (PRWEB) April 9, 2008 -- Combined Insurance, a top provider of supplemental insurance, announces the launch of an enhanced interactive Web site designed to help consumers better understand supplemental insurance and the added protection these policies can provide to individuals and families.
The new site (with new URL http://www.combinedinsurance.com) was developed based on extensive consumer research which indicated that consumers desired an insurance resource that could help them understand supplemental insurance (http://www.combinedinsurance.com/insurance-basics/about-insurance.html) and the types of protection available. In addition, consumers also were looking for a resource to understand their unique needs.
According to Deborah O'Connor, vice president of Interactive Marketing for Combined Insurance, "We enhanced the Web site with our new value proposition 'Let's Make this Easy' in mind. The new site features consumer-friendly navigation and simple content that helps educate consumers about the products available and assists them in finding the right coverage for their family. The site also features customer stories (http://www.combinedinsurance.com/insurance-basics/customer-stories.html?storyid=0) that can help visitors relate their own personal concerns or situations with those of current, satisfied Combined customers."
O'Connor adds, "Current market research indicates that 70 percent of the North American population uses the Internet, and that in 2005, 50 percent of consumers who purchased insurance first researched it online. That number is expected to grow to 80 percent by 2010 so Combined's goal with the new Web site was to ensure we provided the most educational experience possible for consumers interested in learning more about the benefits of supplemental insurance."
The new site was designed and built by iCrossing and officially went live March 17. During its first week daily unique visitor traffic increased 40 percent, inbound consumer phone inquiries increased 4 times more than normal and the average length of visit increased 70 percent. The new design offers simple, intuitive navigation and customer case histories to help consumers quickly and easily learn more about supplemental insurance.
Introducing the New Combinedinsurance.com
"Combinedinsurance.com is an excellent example of how consumer insights and search data can work together to create an excellent user experience," said Tony Weber, director of strategy, iCrossing. "Our goal was to increase brand awareness, traffic and qualified leads, and make the site more 'findable' to those seeking supplemental insurance through search optimization. The initial results have been very positive."
The new site provides an enhanced user experience and greater consumer access with:
? Customer and agent stories
? Multiple ways for consumers to contact Combined Insurance
? Industry information conveyed in an approachable, relatable tone
New Web Site Valuable in Agent Communication and Recruitment (http://www.combinedinsurance.com/about-combined/insurance-careers.html)
"With more than 3,500 agents located across North America, the new combinedinsurance.com Web site will also serve as a valuable educational and recruiting tool for the organization," said O'Connor. "As our company continues to grow, we continually seek professionals interested in learning more about Combined Insurance and joining our team of agents. The new Web site offers stories from current Combined Insurance agents that provide an insight for candidates interested in a career in the supplemental insurance industry."
"To help job seekers find the content for which they are searching, we created multiple pathways to the careers section throughout the site, " added Weber.
New Web Site, Same Trusted Insurer
O'Connor continues, "By working with a leading supplemental insurance provider like Combined you can rest assured that you will be afforded with expertise and dedication to understand your family's needs."
About Combined Insurance Company
Combined Insurance (www.combinedinsurance.com) is a leading provider of supplemental accident, health and life insurance products and is a member of the ACE Group of Companies. With a field sales force and corporate staff in excess of 10,000 people worldwide, Combined meets the growing coverage needs of policyholders around the globe. For more information, call 1-800-490-1322 or visit www.combinedinsurance.com.
About ACE
The ACE Group of Companies is a global leader in insurance and reinsurance serving a diverse group of clients. Headed by ACE Limited (NYSE: ACE), a component of the Standard & Poor's 500 stock index, the ACE Group of Companies conducts its business on a worldwide basis with operating subsidiaries in more than 50 countries. Additional information can be found at www.acelimited.com.
About iCrossing
iCrossing is a global digital marketing company that combines talent and technology to help world-class brands find and connect with their customers. The company blends best-in-class digital marketing services - including paid and natural search marketing, Web development, social media, research and analytics - to create integrated digital marketing programs that engage consumers and drive ROI. iCrossing's client base includes such recognized brands as Epson, Toyota, Travelocity and 40 Fortune 500 companies, including The Coca-Cola Company and Office Depot. Headquartered in Scottsdale, Arizona, the company has 550 employees in 13 offices in the U.S. and Europe.
###
MORE ARTICLES:
Individual Dental Insurance Plan - Supplemental Dental Insurance For Military Men
If you are in the military, your insurance will cover dental care This coverage will be assured during the time when you are still in active service
Affordable Health Insurance Unemployed - Health Insurance Options for the Unemployed
Being in between jobs and unemployed can bring in many financial problems to your doorstep You might need to depend on someone else to help you with covering your day to day expenses
Florida Health Insurance Web Blasts New AMA's Health Insurance Proposal
"Do Doctor's or Drug companies get paid to keep you healthy? Or do they get paid to keep you sick?" Florida Health Insurance Web wants to know. With that in mind, Morgan Moran took a look at the new AMA health insurance proposal, hoping to find some shred of hope for Florida's residents, but Moran said, "It looks like more of the same from Washington" and "he'd like to look into the AMA's campaign contributions."
2007 Third Quarter Auto Insurance Pricing Report from Leading Auto Insurance Agency, Insurance.com
Insurance.com, the largest online auto insurance agency in the United States, reports that car insurance rates are continuing to decrease depending on geographical location.
Affordable Health Dental Insurance - Low Cost Insurance For Dental Braces
Dental braces are now considered not only as a way of making a person looks good by reshaping the outward growth of his or her teeth to become vertically inclined inside his or her mouth to preclude an ugly look that might otherwise destroy his or her beautiful face Indeed, a beautiful face can be severely destroyed by a protruding mouth due to the outward growth of teeth inside the mouth
Florida Public Insurance Adjusters And Property Damage Insurance Claims
Florida Public Insurance Adjusters are growing in popularity throughout Florida. Whether it is hurricane, fire, flood or catastrophe damage, more and more home and business owners are finding it necessary to acquire the assistant of a Public Adjuster because of underpaid property damage insurance claims.
The Co-operative Insurance Voted Best Online Motor Insurance Provider by Your Money Awards
Leading motor insurer The Co-operative Insurance has been voted 'Best Online Motor Insurer Provider' in this years Your Money Awards.
Combined Insurance: Consider Supplemental Accident Insurance and Disability Insurance During Safety Awareness Month
Safety Awareness Month an Ideal Time to Take Stock of Supplemental Insurance Protection
What Is The Difference Between One Way Insurance And Full Coverage Insurance
When traveling, especially when going abroad, it is often fundamental to have an insurance policy for your trip. When going to foreign countries that you often know little or nothing about, it is very important to do all you can to insure your trip goes as planned, with as few setbacks as possible. Unfortunately, unplanned events that are completely out of our control often come up, this is one reason why insurance policies are a necessary part of traveling. Whenever preparing for a trip, be sure to consult your travel agent about insurance plans and fees.
Affordable Health Dental Insurance - Guide to Finding Federal Dental Insurance
In looking for a government sponsored dental insurance, you have to consider two basic facts One, that most federal dental insurance plan is for those employed by the federal governments only
Affordable Health Dental Insurance - Supplemental Dental Insurance Plan
There have been many instances whereby insurances that include dental care will fail to fully support the expenses incurred for dental care of a family These would tend to create financial problems as the family would have to spend their own money or even borrow just to cover for the expenses created by the dental care of a family member due to insufficiency of insurance coverage
Kwik-Fit Insurance First UK Car Insurance Company Offer Motor Insurance e-certificates
Online Car Insurer agrees deal with solutions company SSP to deliver fast online certificates for web users.
Business Insurance Now Teams Up With Philadelphia Insurance to Offer Colorado Insurance Brokers Coverage
As one of the most knowledgeable and extensive providers of small business insurance on the Internet, Business Insurance Now has currently teamed up with Philadelphia Insurance in order to provide coverage for all individual Colorado insurance brokers.
Students Not Always Covered in Home Insurance Policy, Says Only Insurance
New research has discovered that some home insurance policies don't cover students when they move away from home.
Home And Business Property Insurance Claim Help - Dealing With Your Insurance Company
Any time you have property damage to your residence, you have to go through your Insurance Company to recover money for your losses and to rebuild what was lost. If you are like a large sum of property owners, you walked away with a check from your insrance company with barely enough funds to cover half of the work that has to be done to get your home back in shape.
